The 12th edition of the Marcus Evans “Innovation Strategies” conference will be held virtually from May 19 to 20, 2021.
Check out my presentation on May 20, 14h40
Innovation : startup strategies
Inria and LIRMM, Univ. Montpellier, France
Technological innovation as driven by startups is hard to formalize (and manage) as the context may be unknown or quickly changing. To be successful, the innovation process involves not only inventions (new methods) but also context, e.g. user behavior, and timing, e.g. market readiness. In this talk, I illustrate various innovation strategies based on startup success stories, in particular LeanXcale, which delivers a new generation HTAP DBMS product. I also give hints to promote innovation within startups.